Led young Colleges Enrolment Services (Student Hubs) will be closed from 12:00pm – 2:00pm on Tuesday, December 18, 2018 at Progress Campus and Morningside Campus. Story Arts Centre and Ashtonbee Campus Enrolment Services will be open regular hours.

Foundations in Marketing

Course Code CA-105
Lecture hours per week
Lab hours per week
Course Availability: Open
Description: Marketing is more than advertising or sales. It is a complete process that requires an intimate understanding of your customer to satisfy their needs and build long-term relationships with your brand. It involves product and package development, pricing, distribution and communications. This course examines the total marketing function and its relation to the advertising business. *Minimum C grade required